• This article does a good job of highlighting some of the major issues with the bridal industry and how there’s an irony in the wedding being touted as a bride’s happiest day when the burden of designing the day often falls on the same person, bringing with it a high stress and anxiety inducing several months of planning in which the bride has to manage everyone else’s happiness and expectations.

    As an aside, I found the word choices in the writing to be rather odd. Not that I mind words like ‘tradwifery’ and ‘bridalcore’, but I found them somewhat odd flourishes that may be lost on some readers.

    • As an aside, I found the word choices in the writing to be rather odd. Not that I mind words like ‘tradwifery’ and ‘bridalcore’, but I found them somewhat odd flourishes that may be lost on some readers.

      i assume it’s a product of one of two things: jezebel already knowing their audience tends to be very online; or them trying to cater to a newer, younger audience, probably the type that reads teen vogue and would just intuitively know what is being communicated by “bridalcore”