• Restaurant Brands International owns Burger King, Tim Hortons, Popeye’s Chicken, and Firehouse Subs

    Fuck RBI, they are lying war profiteers putting tax revenue in the hand of the Kremlin which it uses to fund it’s war of genocide in Ukraine. Do not eat in any of their restaurants

      •  Tarte   ( @Tarte@kbin.social ) 
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        1 year ago

        You don’t own franchise partners by definition. They are individually owned restaurants that pay you a fee to use your brand (name, menu, marketing, etc.).

        „Shutting down“ here means: Don’t renew these franchise contracts. The restaurants will continue to exist, but they will have to rebrand and be less lucrative.

        • but they will have to rebrand and be less lucrative.

          And what do you do if those Russian franchise owners refuse to rebrand and continue using the BK name, supplies and signage?

          Do you stop providing logistical support? Do you cut them off the BK supply chain (shut that down too) and not provide any new menu items / marketing materials?

          Has BK done that?