• Also all the tracking and analysis tools that are integrated in most ecommerce are huge. We made a website for a company that was really fast and snappy. Then they added all their tools and it turned into a slug.

    • “We will take facebook pixel and tiktok and klaviyo for the events, and oh our chatbot, google analytics, this other analytics thing, and…”

      I routinely have murderous urges. Ma’am, your site crashes my 6yo phone’s browser. Stop. I beg you.