‘This belongs in the Smithsonian’: Inside the meme video operation that swallowed Ron DeSantis’ campaign | Semafor - Analysiswww.semafor.comexternal-link Girlparts ( @Girlparts@kbin.social ) Politics@kbin.social • edit-211 months ago message-square10fedilinkarrow-up127
arrow-up127external-link‘This belongs in the Smithsonian’: Inside the meme video operation that swallowed Ron DeSantis’ campaign | Semafor - Analysiswww.semafor.com Girlparts ( @Girlparts@kbin.social ) Politics@kbin.social • edit-211 months ago message-square10fedilink
minus-square e_t_ ( @e_t_@kbin.pithyphrase.net ) linkfedilink19•11 months agoI think the buried lede is that the official DeSantis campaign is directly coordinating with supposedly independent Twitter accounts. Nothing about the Right is organic, it’s entirely manufactured.
minus-square ElleChaise ( @ElleChaise@kbin.social ) linkfedilink9•11 months agoKind of funny the left is known for grass roots movements, and the right is known for astroturfing… Wait, is that why it’s called astroturfing?
minus-square JakenVeina ( @JakenVeina@lemm.ee ) linkfedilink3•11 months agoAs a play off of the term “grassroots”? Yea.
minus-square floofloof ( @floofloof@lemmy.ca ) linkfedilinkEnglish2•11 months agoYes, astroturf is fake grass, and astroturfed movements are fake grassroots movements.
I think the buried lede is that the official DeSantis campaign is directly coordinating with supposedly independent Twitter accounts. Nothing about the Right is organic, it’s entirely manufactured.
Kind of funny the left is known for grass roots movements, and the right is known for astroturfing… Wait, is that why it’s called astroturfing?
As a play off of the term “grassroots”? Yea.
Yes, astroturf is fake grass, and astroturfed movements are fake grassroots movements.