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Using the term 'AI' in product descriptions reduces purchase intentions

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Using the term 'AI' in product descriptions reduces purchase intentions

bot ( bot@lemmy.smeargle.fans ) MB to Hacker News@lemmy.smeargle.fans · 2 years ago

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Using the term ‘artificial intelligence’ in product descriptions reduces purchase intentions

Companies may unintentionally hurt their sales by including the words “artificial intelligence” when describing their offerings that use the technology, according to a study led by WSU researchers.

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