The parent company of American alcohol producers such as Jack Daniel’s whisky and Woodford Reserve bourbon says sales to Canada dropped 62 per cent during the latest fiscal quarter compared to a year ago, as American alcohol remains off the shelves in many provinces.
After U.S. President Donald Trump imposed tariffs on Canadian goods in early March, a number of provinces retaliated, pulling American alcohol from store shelves. Alberta and Saskatchewan have since lifted the ban.
During a conference call with investors Thursday, officials with Brown-Forman — the parent company of brands such as Jack Daniel’s and Woodford Reserve — noted other pressures, but said the boycott is causing a “significant impact.”
62% is a good start.
The other 38% is likely consumed in oil and gas camps, the true heartland of Albertan separatism.
I am very happy to never travel to nor buy from america for the rest of my life. My son and grandson have also said the same so that is 3 generations you have turned off by electing a pedophile rapist to run your country.
I’m unhappy about it. Lots of beautiful places in America; good family memories there. Plenty of good, honest people there that don’t deserve this shit.
It sucks to have to completely boycott the whole country, but it’s what has to happen.
We’ll have to see if we can support our neighbours again after the war (the civil war, not the trade war. At least we can hope it’s a civil war)
So, they have more to go before being forced to close down? Good. Blame Trump, the child rapist.
This is barey 3% of total sales, a nothing burger.
Perhaps Canada needs to ask a much bigger question about alcohol, like admit our alcoholism rates and how much money we lose in alcohol costs, despite taxes. Politicians realize it’s a way to manipulate voters.
I genuinely can’t imagine being in another country and paying more for one of our worst, most overpriced spirits. You like whiskey (or whisky)? There’s a ton of better brands, American and non, available for less money…
Howcome they make sales in the first place? It’s disgusting.
It’s an opportunity to switch to an alcohol-free beverage.
Or one of the many amazing Canadian made beverages. Get off the high horse.
Neigh
