- cross-posted to:
- world@quokk.au
- cross-posted to:
- world@quokk.au
It is clearly thematic that we trust the brands of physical stores. No surprise that Bunnings and Aldi rank one and two respectively. But they are also in the company of retail peers including Kmart, Apple, Big W, Myer, JB Hi-Fi and Australia Post inside the top 10 for trust.
10 most trusted brands (Source: Roy Morgan)
- Bunnings
- Aldi
- Kmart
- Commonwealth Bank
- Apple
- Big W
- Myer
- Toyota
- JB Hi-Fi
- Australia Post
===
The remainder of the brands that comprise the 10 least trusted brands are less about the industry in which they sit and have more aberrant reasons for their inclusion.
10 least trusted brands (Source: Roy Morgan)
- Optus
- Facebook (Meta)
- Temu
- Woolworths
- Coles
- Tesla
- Qantas
- Telstra
- Shein
- X (formerly Twitter)
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Big W good, Woolworths bad. Alright.
This list just proves to me that I have no idea what’s going on in other people’s heads.
How is Australia Post below the other 9 on the list?
People are deep in Bunnings advertising, damn.
Optus being the worst definitely checks out though
Bunnings certainly is a monopoly that destroyed pretty much every local hardware business.
The whole cheaper prices thing is of course bullshit when they carry so many exclusive product lines.
But the flip side. They have been really good at honouring product warranties in my experience.
Bunnings prices are fucked. When my local super cheap auto stopped stocking isopropyl (750ml, $17) went to Bunnings. $27 for 500ml.
Now I have a 5L tub because fuck Bunnings and that ridiculous price.
I’ve definitely moved away from Bunnings. It’s a shame because it’s a store I used to enjoy… but now just go to more individualized shops
Transcend from hating the individuals or companies to hating the lifestyle culture that helped create them. Go after the cause. Otherwise they will keep coming back.
Bunnings uses facial recognition or something for tracking shoppers doesn’t it?
an all those are the reason people are shopping directly online from China.
it’s the same rubbish but without the high price
What an absurdly weird comment. Chinese brands are among the least trusted, and there are a lot of brands people trust, but they apparently don’t trust brands from China.
Partner has had the living fuck abused out of them by both HammerBarn and Post. Awful organisations, but hard to avoid. Extra fun we now turn up on the camera system as to be followed around by bumbling fools who couldn’t hide in a blackoutroom.
