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EXiLE ( EXiLExJD@lemmy.ca ) M to PC Gaming@lemmy.ca · 3 years ago

Real Trucking Company Is Buying Billboards In American Truck Simulator To Help Recruit Staff

www.gamespot.com

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Real Trucking Company Is Buying Billboards In American Truck Simulator To Help Recruit Staff

www.gamespot.com

EXiLE ( EXiLExJD@lemmy.ca ) M to PC Gaming@lemmy.ca · 3 years ago
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SCS Software is testing out in-game ads in American Truck Simulator.

cross-posted from: https://kbin.social/m/gaming@beehaw.org/t/10451

Kind of a hilarious, yet probably effective marketing strategy.

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  • shannduin ( shannduin@lemmy.ca ) 
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    3 years ago

    Lmao that’s awesome. Although this could also happen in military recruitment in Call of Duty which is a bit sadder

    • Sudo ( Sudo@lemmy.world ) 
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      3 years ago

      Join the US Military now to receive exclusive access to Gorilla skin.

      • TEKUMS ( TEKUMS@lemmy.ca ) 
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        3 years ago

        Oh God don’t give them ideas

  • Ecksell ( Ecksell@lemmy.one ) 
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    3 years ago

    This is actually brilliant, non-intrusive, easily ignored if you’re in the zone, but at the same time effective. And a bonus Im speculating at, low on hardware/software requirements.

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