Beehaw
  • Communities
  • Create Post
  • search
    Search
  • Login
  • Sign Up
chrisbit ( chrisbit@leminal.space )  to Technology@lemmy.mlEnglish · 3 years ago

ABC shuts down official Twitter accounts due to 'toxic interactions'

www.theguardian.com

external-link
message-square
43
link
fedilink
484
external-link

ABC shuts down official Twitter accounts due to 'toxic interactions'

www.theguardian.com

chrisbit ( chrisbit@leminal.space )  to Technology@lemmy.mlEnglish · 3 years ago
message-square
43
link
fedilink
ABC exits Twitter: Australia’s national broadcaster shuts down almost all accounts on Elon Musk’s X
www.theguardian.com
external-link
The public broadcaster says interactions on the platform are ‘toxic’ as it closes almost all its Twitter accounts
alert-triangle
You must log in or # to comment.
  • flathead ( flathead@quex.cc ) 
    link
    fedilink
    arrow-up
    76
    ·
    3 years ago

    About time. Well done. More to follow, hopefully.

    The BBC just set up their own Mastodon instance: https://social.bbc/@BBC_News_Labs

    • projectmoon ( projectmoon@lemm.ee ) 
      link
      fedilink
      English
      arrow-up
      19
      ·
      3 years ago

      Unfortunately, it doesn’t look like that BBC experiment is going well. They’ve barely posted anything, relative to what they could post. They should set up their systems to auto-post to Mastodon when they post to Twitter or where ever else.

      • Mane25 ( Mane25@feddit.uk ) 
        link
        fedilink
        English
        arrow-up
        15
        ·
        3 years ago

        That’s on them for hardly posting anything, they’re getting plenty of engagement when they do.

    • Gargari ( Gargari@lemmy.ml ) 
      link
      fedilink
      English
      arrow-up
      4
      ·
      3 years ago

      BBC is usually full of lies though, who cares

      • Zagorath ( Zagorath@aussie.zone ) 
        link
        fedilink
        English
        arrow-up
        20
        ·
        3 years ago

        Eh? They’ve got a transphobic streak, for sure, and should be rightly called out for that. But are they “full of lies” in the rest of their discourse?

      • Juno ( Juno@beehaw.org ) Banned
        link
        fedilink
        English
        arrow-up
        1
        ·
        3 years ago

        Found the nutjob

  • WeirdAlex03 ( WeirdAlex03@lemmy.zip ) 
    link
    fedilink
    English
    arrow-up
    73
    ·
    3 years ago

    Worth noting, for those that aren’t going to bother reading the first line of the article, this is ABC the Australian Broadcasting Corporation, not ABC the American Broadcasting Company

    • Thorny_Thicket ( Thorny_Thicket@sopuli.xyz ) 
      link
      fedilink
      arrow-up
      24
      ·
      3 years ago

      This is hilarious. Not only are they only shutting down all but four of their biggest Twitter accounts it’s also not even the company people are thinking about. This is literally news about nothing happening and people are still riled up. Well done OP. I love it.

      • some_guy ( some_guy@lemmy.sdf.org ) 
        link
        fedilink
        arrow-up
        6
        ·
        edit-2
        3 years ago

        Removed by mod

      • SokathHisEyesOpen ( Anticorp@lemmy.ml ) 
        link
        fedilink
        arrow-up
        1
        ·
        3 years ago

        We’re so mad at the changes that we’re going to consolidate our accounts to make it easier to use this platform!

    • DavidDoesLemmy ( DavidDoesLemmy@aussie.zone ) 
      link
      fedilink
      arrow-up
      8
      ·
      3 years ago

      American Broadcasting Company

      I’ve never heard of the American Broadcasting Company. Is that a thing? It’s always Australian anytime anyone mentions the ABC.

      • sparky@lemmy.federate.cc ( sparky@lemmy.federate.cc ) 
        link
        fedilink
        arrow-up
        6
        ·
        3 years ago

        Yes, it’s a private cable news and entertainment network in the states.

        • Sinnerman ( Sinnerman@kbin.social ) 
          link
          fedilink
          arrow-up
          10
          ·
          3 years ago

          The US version is one of the big 3 broadcast channels transmitting since the mid 1900s, though it’s now also on cable:
          https://en.m.wikipedia.org/wiki/American_Broadcasting_Company

          • DavidDoesLemmy ( DavidDoesLemmy@aussie.zone ) 
            link
            fedilink
            arrow-up
            4
            ·
            3 years ago

            It looks like the Australian one was around first. https://en.wikipedia.org/wiki/Australian_Broadcasting_Corporation

      • Reil ( Reil@beehaw.org ) 
        link
        fedilink
        arrow-up
        3
        ·
        3 years ago

        It’s a thing, yeah. Disney acquired them in the mid-90s. Pretty reliably top 3 in viewership numbers, just above Fox and Fox News, who round out the top 5.

    • auth ( authed@lemmy.ml ) 
      link
      fedilink
      arrow-up
      4
      ·
      3 years ago

      Clickbait

      • ddh ( DarkDarkHouse@lemmy.sdf.org ) 
        link
        fedilink
        English
        arrow-up
        10
        ·
        3 years ago

        It says Australian in the headline

        • Jerkface (any/all) ( jerkface@lemmy.ca ) 
          link
          fedilink
          English
          arrow-up
          5
          ·
          edit-2
          8 months ago

          Removed by mod

          • ReversalHatchery ( ReversalHatchery@beehaw.org ) 
            link
            fedilink
            English
            arrow-up
            1
            ·
            3 years ago

            I see the headline in the link preview. I use Liftoff.

          • ddh ( DarkDarkHouse@lemmy.sdf.org ) 
            link
            fedilink
            English
            arrow-up
            1
            ·
            3 years ago

            Looks like your client is hiding that from you. Check it out in the Lemmy web UI and it’s there.

  • Zagorath ( Zagorath@aussie.zone ) 
    link
    fedilink
    English
    arrow-up
    45
    ·
    3 years ago

    Title is a bit misleading:

    The ABC is shutting down almost all of its official accounts on Twitter – now known as X under Elon Musk’s ownership – citing “toxic interactions”, cost and better interaction with ABC content on other social media platforms.

    There will only be four remaining official ABC accounts: @abcnews, @abcsport, @abcchinese and the master @abcaustralia account. ABC Chinese reaches Chinese-speaking audiences on X.

    “Starting from today, other ABC accounts will be discontinued,” the ABC managing director, David Anderson, has told staff.

    So they’re keeping their main, largest accounts alive.

  • GadgeteerZA ( danie10@lemmy.ml ) 
    link
    fedilink
    English
    arrow-up
    34
    ·
    3 years ago

    I’ve filed at least three reports to X about incitement of violence and racial issues, and each came back as “the did not contravene our policies”. So that was the last time I opened X to read anything. It’s one thing to have a differencing point of view and debate it, but it’s another thing to stir up hatred without any reason or logic. It has got super toxic. I think more, and more brands are going to start realising this. No-one really needs all that negativity and hate, and there are better options on the Internet.

    • quaddo ( quaddo@reddthat.com ) 
      link
      fedilink
      arrow-up
      8
      ·
      3 years ago

      TBH for many years it’s felt like most accounts (or at least the ones that bubbled up into my feed) were angry people venting about whatever. Like, the angrier they were, the more engagement they were hoping for. That was a surefire way for me to at least move on to someone else, or to just close the app. Don’t need anyone harshing my mellow. The shouty people can go find a wall to yell at.

      I barely get on these days. And I don’t doubt that it’s gotten worse.

      • SokathHisEyesOpen ( Anticorp@lemmy.ml ) 
        link
        fedilink
        arrow-up
        2
        ·
        3 years ago

        I’ve been encountering a lot of angry people on Lemmy lately. I think people are just angry in general and the Internet is a great place to talk about it.

        • Dubious_Fart ( Dubious_Fart@lemmy.ml ) 
          link
          fedilink
          English
          arrow-up
          5
          ·
          3 years ago

          YEAH WELL FUCK YOU AND YOUR FACE!

          • SokathHisEyesOpen ( Anticorp@lemmy.ml ) 
            link
            fedilink
            arrow-up
            3
            ·
            3 years ago

            Well, double dumb ass on you!

    • Dubious_Fart ( Dubious_Fart@lemmy.ml ) 
      link
      fedilink
      English
      arrow-up
      4
      ·
      3 years ago

      I think twitter admitted, years ago, that they are heavily biased in favor of right wing conservatives, because if they made rightwingers follow the rules like everyone else, they’d have to ban the majority of them, and lose all that advertising income “look like they are specifically targeting political ideaology”

    • some_guy ( some_guy@lemmy.sdf.org ) 
      link
      fedilink
      arrow-up
      3
      ·
      edit-2
      3 years ago

      Removed by mod

  • AutoTL;DR ( autotldr@lemmings.world ) B
    link
    fedilink
    English
    arrow-up
    33
    ·
    3 years ago

    This is the best summary I could come up with:


    The ABC is shutting down almost all of its official accounts on Twitter – now known as X under Elon Musk’s ownership – citing “toxic interactions”, cost and better interaction with ABC content on other social media platforms.

    Anderson said the closure of the Insiders, News Breakfast and ABC Politics accounts earlier this year limited the amount of toxic interactions which had grown more prevalent under Musk and made engagement with the shows more positive.

    “We also found that closing individual program accounts helps limit the exposure of team members to the toxic interactions that unfortunately are becoming more prevalent on X,” he said.

    The announcement comes after the corporation recently shifted resources towards making content for other social media platforms including TikTok and Instagram.

    Anderson said the vast majority of the ABC’s social media audience was located on official sites on YouTube, Facebook, Instagram and TikTok.

    The ABC is the third big public service broadcaster to remove itself from Twitter, following NPR and PBS in April.


    I’m a bot and I’m open source!

    • Millie ( Millie@lemm.ee ) 
      link
      fedilink
      English
      arrow-up
      20
      ·
      3 years ago

      So far this is the only bot on Lemmy that actually adds to the experience. Well done!

      • u/lukmly013 💾 (lemmy.sdf.org) ( user224@lemmy.sdf.org ) 
        link
        fedilink
        English
        arrow-up
        16
        ·
        3 years ago

        How about the piped.video bot?

        • maynarkh ( maynarkh@feddit.nl ) 
          link
          fedilink
          arrow-up
          7
          ·
          3 years ago

          So insanely useful on the mobile app.

          • grue ( grue@lemmy.ml ) 
            link
            fedilink
            arrow-up
            1
            ·
            edit-2
            3 years ago

            Nah, on mobile more of my alternative YouTube frontend apps recognize plain YouTube links than recognize piped.video ones.

        • ddh ( DarkDarkHouse@lemmy.sdf.org ) 
          link
          fedilink
          English
          arrow-up
          3
          ·
          3 years ago

          In the long run I’d like people to post the original and let us use our preferred privacy redirects to go to Piped or Invidious if we want. Of course for the time being it raises awareness of the alternatives.

        • Millie ( Millie@lemm.ee ) 
          link
          fedilink
          English
          arrow-up
          2
          ·
          3 years ago

          Haven’t seen it yet. In other news, clicking that link caused Jerboa to get trapped in its browser. xD

      • Rikudou_Sage ( rikudou@lemmings.world ) Banned
        link
        fedilink
        English
        arrow-up
        2
        ·
        3 years ago

        Thanks, I like to hear that!

    • MeetInPotatoes ( MeetInPotatoes@lemmy.ml ) 
      link
      fedilink
      English
      arrow-up
      3
      ·
      3 years ago

      Good bot.

  • AndreTelevise ( AndreTelevise@lemm.ee ) 
    link
    fedilink
    arrow-up
    15
    ·
    3 years ago

    This begins with ABC, will end with other media resources. But I doubt Mastodon will be the future. Facebook and Instagram seem to be more viable options for mainstream media outlets, though I would also like to see more of them creating Mastodon servers, the way the BBC did recently.

    • Feyter ( Feyter@programming.dev ) 
      link
      fedilink
      arrow-up
      13
      ·
      3 years ago

      Actually mastodon is the more viable option for journalist, because you’re not depending on the good will of a company (or some rich people in control of it) to not block you or restrict where you can be seen and where not.

      It’s just that so many people don’t care about this.

    • maynarkh ( maynarkh@feddit.nl ) 
      link
      fedilink
      arrow-up
      13
      ·
      3 years ago

      I can see European outlets, especially state-funded ones going the Mastodon way. Here even municipalities and governments are rolling their own Mastodon instances.

      • pungunner ( pungunner@feddit.de ) 
        link
        fedilink
        arrow-up
        8
        ·
        3 years ago

        Yea it is crazy. Like most German ministries have their own mastodon Account and sprinkle in some news. And like some news channels have at least a Twitter relay.

        Tech and scientists moved in big waves, so to be fair: I switched with the first waves and am fine. Yes I am using it less then I was using Twitter, but less social media is never bad.

  • traveler01 ( traveler01@lemdro.id ) 
    link
    fedilink
    English
    arrow-up
    2
    ·
    3 years ago

    They deleted some handles. And what are “toxic interactions”? Them being fact checked by community notes? I’m being checking their posts on X and I don’t see anything worth doing this.

    • CaptObvious ( CaptObvious@literature.cafe ) Banned
      link
      fedilink
      arrow-up
      5
      ·
      3 years ago

      Elon! Welcome to Lemmy!

  • MyOpinion ( MyOpinion@lemm.ee ) 
    link
    fedilink
    arrow-up
    2
    ·
    3 years ago

    Not surprised one bit. Escape the cesspool.

  • Gargari ( Gargari@lemmy.ml ) 
    link
    fedilink
    English
    arrow-up
    1
    ·
    3 years ago

    ABC sucks anyway

  • Gargari ( Gargari@lemmy.ml ) 
    link
    fedilink
    English
    arrow-up
    1
    ·
    3 years ago

    From when do you people trust thse big corporations, news companies, ha? 😁😁😁

Technology@lemmy.ml

technology@lemmy.ml

Subscribe from Remote Instance

Create a post
You are not logged in. However you can subscribe from another Fediverse account, for example Lemmy or Mastodon. To do this, paste the following into the search field of your instance: !technology@lemmy.ml

This is the official technology community of Lemmy.ml for all news related to creation and use of technology, and to facilitate civil, meaningful discussion around it.


Ask in DM before posting product reviews or ads. All such posts otherwise are subject to removal.


Rules:

1: All Lemmy rules apply

2: Do not post low effort posts

3: NEVER post naziped*gore stuff

4: Always post article URLs or their archived version URLs as sources, NOT screenshots. Help the blind users.

5: personal rants of Big Tech CEOs like Elon Musk are unwelcome (does not include posts about their companies affecting wide range of people)

6: no advertisement posts unless verified as legitimate and non-exploitative/non-consumerist

7: crypto related posts, unless essential, are disallowed

Visibility: Public
globe

This community can be federated to other instances and be posted/commented in by their users.

  • 73 users / day
  • 401 users / week
  • 1.1K users / month
  • 3.27K users / 6 months
  • 1.1K local subscribers
  • 43.4K subscribers
  • 4.69K Posts
  • 26.6K Comments
  • Modlog
  • mods:
  • MinutePhrase ( MinutePhrase@lemmy.ml ) 
  • BE: 0.19.15
  • Modlog
  • Legal
  • Instances
  • Docs
  • Code