Avera adds another factor: consumers are buying fewer games and spending more time with select franchises, a trend likely to accelerate as the market continues to shift towards live service titles.
Well, given who the layoffs are hitting, perhaps we’re done shifting that way and can start to shift back.
The author then goes on to mention game length, and yeah, I agree. Halo and Gears of War used to be 10 hour linear campaigns, and now they’re open world. Assassin’s Creed games used to be shy of 30 hours, and now they’re over 60 hours. Baldur’s Gate 3 is as long or longer than Baldur’s Gate 1 and 2 put together; quite frankly, if the game was only Act 1, it would have more than enough content to justify its asking price, and it feels a lot like I just played through an entire trilogy rather than a single game.
People spending more time with fewer games is not a reason, in publishers’ minds, to reverse course. It’s the intended outcome.
Having the same number of people (or near the same number) playing fewer games, and filling those games with monetization features is cheaper and easier to maintain than having a broad and growing library of titles.
Remember, the ideal for publishers is to have one game that everyone plays that has no content outside of a “spend money” button that players hit over and over again. That’s the cheapest product they can put out, and it gives them all the money. They’re all seeking everything-for-nothing relationships with customers.
But in a world where we assume that they achieved that, ignoring the long games without microtransactions like Baldur’s Gate and Zelda, there are industry-wide effects at a macro level.
Well, given who the layoffs are hitting, perhaps we’re done shifting that way and can start to shift back.
The author then goes on to mention game length, and yeah, I agree. Halo and Gears of War used to be 10 hour linear campaigns, and now they’re open world. Assassin’s Creed games used to be shy of 30 hours, and now they’re over 60 hours. Baldur’s Gate 3 is as long or longer than Baldur’s Gate 1 and 2 put together; quite frankly, if the game was only Act 1, it would have more than enough content to justify its asking price, and it feels a lot like I just played through an entire trilogy rather than a single game.
Now that games are basically $100 after taxes (Canadian) I have to be a lot more selective of which games I buy.
Actually, I’ve been buying more indie games than ever.
People spending more time with fewer games is not a reason, in publishers’ minds, to reverse course. It’s the intended outcome.
Having the same number of people (or near the same number) playing fewer games, and filling those games with monetization features is cheaper and easier to maintain than having a broad and growing library of titles.
Remember, the ideal for publishers is to have one game that everyone plays that has no content outside of a “spend money” button that players hit over and over again. That’s the cheapest product they can put out, and it gives them all the money. They’re all seeking everything-for-nothing relationships with customers.
But in a world where we assume that they achieved that, ignoring the long games without microtransactions like Baldur’s Gate and Zelda, there are industry-wide effects at a macro level.