Six months later, we can see that the effects of leaving Twitter have been negligible. A memo circulated to NPR staff says traffic has dropped by only a single percentage point as a result of leaving Twitter, now officially renamed X, though traffic from the platform was small already and accounted for just under two percent of traffic before the posting stopped.

  • My understanding is clickthrough on Twitter has always been pretty low as compared to Facebook or Reddit.

    People generally don’t go to Twitter to click on articles.