Apple’s iPhone lineup is selling well, but the Mac is in a serious rough patch
www.theverge.com
Mac revenue was down 34 percent year over year.

Mac sales are down.

I’m really not surprised. They are just a bit too expensive once you start upgrading the storage and ram.

I have been holding out on buying a Mac since the M2 was rumored to come out.

I keep hoping that the base model will have a larger amount of storage and ram, but it does not.

They keep selling faster processors, but I do not need that, I need more storage and I’d like more ram.

At this point, I’m just going to buy a used M1 air. If Apple had 512 and 26 standard on the base air, I’d pickup a new one today.

Do you disagree? What can Apple do to increase Mac sales?

  •  AutoTL;DR   ( @autotldr@lemmings.world ) BEnglish
    2•8 months ago

    This is the best summary I could come up with:

    But all of the company’s other hardware divisions were down, and as CNBC noted, overall sales were down for the fourth consecutive quarter.

    CEO Tim Cook told CNBC that the iPhone 15 lineup is showing stronger early momentum than the 14 series.

    So you can see the impetus for Apple holding its M3 event earlier this week, where the company introduced updated MacBook Pros and a refreshed iMac.

    With no new recent models to speak of, iPad revenue fell by 10 percent.

    Apple’s CEO seems optimistic about the company’s position heading into the holiday shopping season.

    “We now have our strongest lineup of products ever heading into the holiday season, including the iPhone 15 lineup and our first carbon neutral Apple Watch models, a major milestone in our efforts to make all Apple products carbon neutral by 2030,” he said in a press release.

    The original article contains 345 words, the summary contains 144 words. Saved 58%. I’m a bot and I’m open source!