• I mean user data can very much be completely inferred from API calls. It’s not about the user data itself, it’s about being able to say to advertisers “all our users will see your ads”.

      • My understanding is that the app has the API key that’s making requests, so, from Reddit’s point of view, it’s one key requesting all of that content, and they don’t see the granular details of who requested what.

        They could’ve probably gotten around that by requiring personal API keys for each user, maybe tied to a premium/gold membership?