Ex-app developer here. We do it because reminder notifications boost our re-engagement by over 10%.
When an average user downloads an app, there’s like a 70% chance they’ll use it day 1, a 10% chance they’ll use it day 7, and 1% chance they’ll still be using it by day 30. A simple reminder notification after day 3 or 15 can drastically boost those numbers.
Why do we care about the numbers? Because Google and Apple care. They see higher numbers, assume it’s a good app, and make it show up in the search results more frequently. This gives us more downloads.
If you’re putting the time in to craft a quality app, you probably need money, which comes from ads and subscriptions, which is funneled by the number of downloads. If you don’t like that as a user, stick to FDroid.
My experience working support for a phone manufacturer has informed me that once an average user installs an app it tends to stay installed indefinitely, but they may or may not be aware it’s even installed. A gentle nudge notification of “hey look at me” every once in a while might very well be amazing for engagement
Ex-app developer here. We do it because reminder notifications boost our re-engagement by over 10%.
When an average user downloads an app, there’s like a 70% chance they’ll use it day 1, a 10% chance they’ll use it day 7, and 1% chance they’ll still be using it by day 30. A simple reminder notification after day 3 or 15 can drastically boost those numbers.
Why do we care about the numbers? Because Google and Apple care. They see higher numbers, assume it’s a good app, and make it show up in the search results more frequently. This gives us more downloads.
If you’re putting the time in to craft a quality app, you probably need money, which comes from ads and subscriptions, which is funneled by the number of downloads. If you don’t like that as a user, stick to FDroid.
My recommendation is Neo Store because even though it’s slow there’s still more apps available.
I’m pretty sure they run on the same backend, though Neo Store has more repos set up already.
(I’m going to be honest, Neo apps look better than the standard Material You)
What is a Neo app?
https://github.com/NeoApplications A bunch of FOSS android apps with their own aesthetic
My experience working support for a phone manufacturer has informed me that once an average user installs an app it tends to stay installed indefinitely, but they may or may not be aware it’s even installed. A gentle nudge notification of “hey look at me” every once in a while might very well be amazing for engagement