The BBC spoke to someone who acquired a large following shortly after signing up.

Some social media users tell the BBC that they find themselves scrolling on RedNote more than TikTok. “Even if TikTok does stay I will continue to use my platform I’ve created on RedNote,” Tennessee tech worker Sydney Crawley told the BBC. Ms Crawley said she got over 6,000 followers within 24 hours of creating her RedNote account. https://www.bbc.com/news/articles/c2475l7zpqyo

The Guardian says over 500,000. https://www.theguardian.com/technology/2025/jan/14/tiktok-ban-rednote-app