I’m working thru a marketing cert via Google rn (working with the enemy) and I just learned how many ads we’re exposed to on a daily basis!

Any guesses?

Tap for spoiler

4000-10000

ads per day !!!

  • 18107 ( 18107@aussie.zone ) 
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    1 year ago

    So many people don’t read the most obvious “no entry” signs. I don’t think they’ll notice most advertising.

    I wonder if signs have become less effective as a result of advertising. Have people become desensitized to things trying to grab their attention?

    • I watch people STEP OVER a sign that states “Elevator is in service” at least 3 every time. I watch people throw GARBAGE in a battery recycling bin, every day. When I ask if it was a battery they threw in there they say no, I just saw recycling on the bin. There is a picture, 50cmx50cm, with 8 different batteries on it. Either that or literacy has dropped to near 0

  • Sir_Kevin ( Sir_Kevin@lemmy.dbzer0.com ) 
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    1 year ago

    The only ads I really see are product placements, brand names/logos and product reviews on youtube (which are generally paid ads).

    Like many here, I use ad blockers etc but I don’t think most people realize how much of what they see are actually ads. Just look at a pair of sneakers and you’re likely to see an ad on the side of them.

    • eldavi ( eldavi@lemmy.ml ) 
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      1 year ago

      i likewise don’t see many adds thanks to various forms of adblockers and now they feel repetitive and annoying each time i trapped somehow; sometimes so offputtingly so that i stop consuming the media.

  • Eq0 ( Eq0@literature.cafe ) 
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    1 year ago

    That’s insane! It also seems like a figure of diminishing of returns. If your company puts out the only ad out there, that will be incredibly effective. But one in 4K? Does it really make a difference?

  • 0xtero ( 0xtero@beehaw.org ) 
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    1 year ago

    I still see and hear occasional traditional ads, as they’re hard to avoid in public spaces or in my snail-mail box, but I don’t see online advertising since I adblock and spam-filter very aggressively. If a site is tries to anti-adblock (like Twitch) I just stop using them.

    I don’t think my “daily seen” number ever gets to three digits.