I’m working thru a marketing cert via Google rn (working with the enemy) and I just learned how many ads we’re exposed to on a daily basis!
Any guesses?
Tap for spoiler
4000-10000
ads per day !!!
Me (uses discord and lemmy, rarely watches youtube and adblocks browser and youtube) online: 20 or so (counting Netflix ads), real-life: 1000 (half of them old).
So many people don’t read the most obvious “no entry” signs. I don’t think they’ll notice most advertising.
I wonder if signs have become less effective as a result of advertising. Have people become desensitized to things trying to grab their attention?
I watch people STEP OVER a sign that states “Elevator is in service” at least 3 every time. I watch people throw GARBAGE in a battery recycling bin, every day. When I ask if it was a battery they threw in there they say no, I just saw recycling on the bin. There is a picture, 50cmx50cm, with 8 different batteries on it. Either that or literacy has dropped to near 0
The only ads I really see are product placements, brand names/logos and product reviews on youtube (which are generally paid ads).
Like many here, I use ad blockers etc but I don’t think most people realize how much of what they see are actually ads. Just look at a pair of sneakers and you’re likely to see an ad on the side of them.
Removed by mod
i likewise don’t see many adds thanks to various forms of adblockers and now they feel repetitive and annoying each time i trapped somehow; sometimes so offputtingly so that i stop consuming the media.
That’s insane! It also seems like a figure of diminishing of returns. If your company puts out the only ad out there, that will be incredibly effective. But one in 4K? Does it really make a difference?
I still see and hear occasional traditional ads, as they’re hard to avoid in public spaces or in my snail-mail box, but I don’t see online advertising since I adblock and spam-filter very aggressively. If a site is tries to anti-adblock (like Twitch) I just stop using them.
I don’t think my “daily seen” number ever gets to three digits.



