It’s not clear what happened with the Sega acquisition and whether Nadella ultimately approved talks. But in a Microsoft internal April 2021 merger review document, Sega was still listed as a key target. Microsoft had identified key areas for acquisitions in PC, mobile, and console across different markets, and Sega, Bungie, Zynga, and IO Interactive were part of a number of companies Microsoft was seriously looking at acquiring.

  • This is Microsoft’s playbook. It really is surprising it took them this long to start their financial weight around though. That said I hope regulators start standing up to these trillion dollar corporations. Start by blocking the Activision-blizzard acquisition

  • @UrLogicFails As a PC gamer that wants Linux and Wine/Proton to take off to be mainstream.
    I can’t stand how Microsoft is convincing everyone that Sony is “evil”. That they need to buy more companies, until they’re monopolizing (thanks european union).
    Sure! Sony is crap, but at least they’re delivering games not like those pieces of shit that Microsoft calls “games”.
    If I have to choose between keep alive 2 brands and kill 1 brand. I’d, of course, take PlayStation and Nintendo. Xbox is useless.

  • Honestly I’m pretty sad even about the Bungie-Sony acquisition. I assume it was the first step in Sony refocusing to live service, with more than half of the SIE budget being allocated for them right now.

  •  Lockely   ( @Lockely@pawb.social ) 
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    1 year ago

    Microsoft and Sega have a long partnership with gaming going back to the original XBox days where they got a ton of exclusives originally meant for the Dreamcast after it died. This news is the least surprising to me. Hell, their OG controller is literally the DC controller with an added stick and no VMU support.

    It’s how we also ended up with stuff like PSO2 in the West after Sega abandoned it.