The problem arises from the fact that the internet in particular incentivizes attracting attention above all other things and there’s no incentive for being correct, nuanced or well-researched. Combine that with the fact that people like to be right about things and doubly so when everyone else is wrong about it and you create a world where conspiracy, woo and other bullshit is actually an industry. I feel like that’s part that always gets lost in these discussions: people are making money from this.