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X, the platform formerly known as Twitter, will begin charging new users $1 a year to access key features including the ability to tweet, reply, quote, repost, like, bookmark, and create lists, according to a source familiar with the matter. This change will go live today for new users in New Zealand and the Philippines.
Roughly 20 minutes after this story published, X’s Support account confirmed the details, writing that “this new test was developed to bolster our already successful efforts to reduce spam, manipulation of our platform and bot activity, while balancing platform accessibility with the small fee amount. It is not a profit driver.”
Starting today, we’re testing a new program (Not A Bot) in New Zealand and the Philippines. New, unverified accounts will be required to sign up for a $1 annual subscription to be able to post & interact with other posts. Within this test, existing users are not affected.
This new test was developed to bolster our already successful efforts to reduce spam, manipulation of our platform and bot activity, while balancing platform accessibility with the small fee amount. It is not a profit driver.
And so far, subscription options have proven to be the main solution that works at scale. — Support (@Support) October 17, 2023
The company published the “Not-a-Bot Terms and Conditions” today outlining its plan for a paid subscription service that gives users certain abilities on their platform, like posting content and interacting with other users. This program is different from X Premium, which offers more features like “Undo” and “Edit” for posts for $8 a month. Given the company’s tumultuous reputation under Musk, some users have voiced their hesitancy to turn over their credit card info.
X owner Elon Musk has long floated the idea of charging users $1 for the platform. During a livestreamed conversation with Israeli prime minister Benjamin Netanyahu last month, Musk said “It’s the only way I can think of to combat vast armies of bots.”
Shortly after the announcement, Musk tweeted that you can “read for free, but $1/year to write.”
“It’s the only way to fight bots without blocking real users,” Musk wrote. “This won’t stop bots completely, but it will be 1000X harder to manipulate the platform.”
X CEO Linda Yaccarino was asked last month onstage at Vox’s Code Conference about how going to a full subscription model on X will affect revenue, something that is now going live to users today. Yaccarino answered at the time, “Did he say that or did he say he’s thinking about it?”
From any other company who runs a social media company with a spam problem, I’d say this is an interesting solution. You can identify some bots and sock-puppet accounts by PCI. For Musk’s twitter, I’m not exactly trusting it, it feels like enshittification is in full swing.
I wonder how this will affect diversity of opinion on twitter, since I feel those already critical of twitter won’t be as likely to spend a dollar
And I’m a little skeptical that this will dissuade botting, since 1$ is nothing
It depends how many bot-hours you need to earn a dollar back. That’s prohibitive for a lot of dragnet-type internet activities, which run on tiny tiny fractions of a cent.
With any change on the site formerly known as Twitter, there are 3 lenses to examine it through:
This is probably mostly 1. He’s looked at the number of users and said “what if they were dollars?”.
But like you say, there’s probably a bit of 2. Reactionaries are more likely to hand over a dollar for a Truth Social with outside their choir to abuse.
It probably won’t dissuade bots and astro-turfing, but it will make it pay-to-play, with the richest welding the most influence. That’s definitely 3 since by any other metric besides money, Elon is average.