• The first year of the iPhone, at $600 + switching to AT&T. Hardly anyone had an iPhone. I was the only one that had one in my general group, but after seeing mine, the next year iPhone 3G was purchased by 3 more employees, and as the years continued, more and more employees either got hand-down models, or converted themselves. It took years for people to start using the iPhone the way we see it now.

      The Vision Pro is a Spacial device in its first year of iteration, meant for the developers and core users, it also has amazing Business use cases. No projections of production exist until the final PO is issued. “Pricing” for 1-million, 2-million, would be good estimates to have realistic perspectives of production yield.

      Saying that is a problem because a PO was issued for 1/2 the estimated is nothing more than the first PO issued, and unless you plan on buying one (I do), then any “constraint” by production is nothing.

      • The phone isn’t an apples to apples comparison to the headset (notice, I did not say Apples to Apples with capital letter), because phones are for mass market and virtual reality is not. Everyone NEEDS a phone and the next one could very well be an iPhone. On the flipside, most normies don’t need virtual reality, therefore the selling point (especially with such high prices) is much harder. Demonstrating or marketing virtual reality stuff isn’t easily possible like a phone, because you NEED to use the VR headset in order to understand it.

        Apple probably over estimated the potential of how many people are interested into it and are willing to pay premium prices. The tech itself seems to be very cool and I believe in the quality of the headset and its capabilities. But I don’t think it will have mass market appeal or success like the iPhone; therefore the comparison is not apples to apples.